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25th June 2019 Commercial for Ariel Soap, owned by US based Proctor & Gamble faces ire of Islamist Radicals in Pakistan.

Commercial for Ariel Soap, owned by US based Proctor & Gamble faces ire of Islamist Radicals in Pakistan.

Islamist Radicals started showing their anger on Twitter and other social media platforms calling it an attack on their religion and using the hashtag “#BoycottAriel” on Twitter. YouTube is filled with videos calling US and its companies a lesson and boycott their products. Pakistan’s Radical Islamists calling it as a blasphemy and asking their government to take action against the Directors of the US Multinational and ban the commercial.

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